About SURF EXPO 2026
SURF EXPO 2026 is the largest and longest-running coastal outdoor trade show in North America, bringing together leading brands, retailers, buyers, and industry professionals from the surf, outdoor, resort, swimwear, and coastal lifestyle sectors. Held at the Orange County Convention Center in Orlando, Florida, the event serves as a premier marketplace for discovering the latest products, trends, and innovations across multiple lifestyle categories, including surf and paddle sports, resort wear, footwear, gifts, décor, and souvenirs.
As a trade-only event, SURF EXPO attracts qualified buyers and key decision-makers actively seeking new products and business partnerships. Alongside its extensive exhibit floor, the show features fashion presentations, educational sessions, networking opportunities, and industry events that support business growth and collaboration. Companies exhibiting at the event can partner with an experienced
trade show booth builder in Orlando
to create an eye-catching exhibit that enhances brand visibility, attracts potential buyers, and maximizes their impact at SURF EXPO 2026.
Key Highlights of SURF EXPO 2026
750+ Exhibiting Brands
4,500+ Qualified Buyers Expected
60+ Countries Represented
80%+ Buyers Write Orders at the Show