About NRF 2027: Retail's Big Show
NRF 2027: Retail's Big Show takes place January 10–12, 2027, at the Jacob K. Javits Convention Center in New York City. Organized by the National Retail Federation, it brings together retail executives, merchandisers, technology providers, brand leaders, and solution partners from over 100 countries for keynotes, product demonstrations, and business networking. The 2027 edition also introduces NRF Rev, a co-located event focused on retail returns and operational challenges.
For exhibitors, NRF 2027 is the year's largest gathering of retail decision-makers, making it an ideal platform to launch products, build partnerships, and generate qualified leads. Partnering with an experienced
trade show booth builder in New York
helps brands stand out on the busy Expo floor and turn booth traffic into lasting business opportunities.
Key Highlights of NRF 2027: Retail's Big Show
1,000+ exhibitors showcasing retail technology, ecommerce, POS and payments, supply chain, AI, and in-store experience solutions.
41,000+ retail professionals from over 100 countries, including retailers, brands, and solution providers.
175+ educational sessions covering AI, omnichannel retail, supply chain, customer experience, and emerging industry trends.
Specialized Expo features including the NRF Innovators Showcase, Startup Hub, AI Stage, and Reverse Logistics Pavilion.