January is a busy start to the annual trade shows in the America, with major exhibitions covering technology, retail, automotive, agriculture, healthcare, construction, travel, food processing, entertainment, and more. January 2027 offers exhibitors numerous opportunities to showcase products, connect with industry professionals, generate leads, and build stronger business relationships.
For companies preparing to exhibit, choosing the right trade show booth design, exhibition display, or booth rental solution is an important part of event planning. A professionally designed booth can help attract attention, communicate your brand message, showcase products effectively, and create a more engaging experience for visitors.
If your company is planning to exhibit at a January 2027 trade show in the America, this guide highlights some of the key events to consider and what exhibitors should know when preparing their trade show presence.
Below
are some of the major upcoming trade shows taking place across the USA in
January 2027.
January 5, 2027 – January 7, 2027
Orange County Convention Center, Orlando, Florida3,984 Attendees372 Exhibitors
ASI Show Orlando brings together promotional products
professionals, suppliers, distributors, and industry brands. The event provides
exhibitors with an opportunity to present branded merchandise, promotional
products, and marketing solutions to industry buyers and business
professionals.
Major Highlights
- Promotional
products
- Branded
merchandise
- Corporate
gifting
- Marketing
solutions
- Custom
products
A professionally designed
trade show booth for ASI Show
Orlando
can help exhibitors create an inviting environment where buyers can
discover products, interact with displays, and connect with sales teams.
January 6, 2026 – January 9, 2027
Las Vegas Convention Center, Las Vegas, Nevada148,000+ Attendees4,100+ Exhibitors
CES is one of the most prominent technology exhibitions,
bringing together technology companies, innovators, manufacturers, startups,
media, and industry professionals from around the world. Exhibitors use the
event to introduce new products, demonstrate emerging technologies, and build
valuable industry connections.
Major Highlights
- Consumer
electronics
- Artificial
intelligence
- Smart
home technology
- Digital
health
- Automotive
technology
- Robotics
and connected devices
A creative CES 2027 trade show booth can
help technology brands demonstrate products through interactive displays,
product demonstrations, multimedia presentations, and immersive experiences.
January 7, 2027 – January 10, 2027
Georgia World Congress Center, Atlanta, Georgia24,200 Attendees170 Exhibitors
Atlanta Boat Show brings boating enthusiasts, manufacturers,
dealers, marine equipment suppliers, and outdoor recreation professionals
together under one roof. The show provides brands with an opportunity to
showcase boats, accessories, equipment, and related services.
Major Highlights
- Boats
and watercraft
- Marine
equipment
- Boating
accessories
- Fishing
products
- Outdoor
recreation
A well-designed trade show exhibit for
Atlanta Boat Show 2027 can provide an attractive space for showcasing
products, sharing information, and engaging potential customers.
January 10, 2027 – January 12, 2027
Jacob K. Javits Convention Center, New York City, New YorkNot yet confirmed AttendeesNot yet confirmed Exhibitors
NRF 2027: Retail's Big Show brings together retailers,
technology providers, brands, suppliers, and industry leaders to explore the
latest developments in retail. Exhibitors can use the event to demonstrate
technology, customer experience solutions, retail services, and innovative
products.
Major Highlights
- Retail
technology
- E-commerce
solutions
- Customer
experience
- Artificial
intelligence
- Store
technology
- Retail
analytics
A strategically designed NRF 2027 trade show
booth can help brands demonstrate complex retail solutions clearly while
creating an engaging environment for buyers and decision-makers.
January 12, 2027 – January 14, 2027
Mandalay Bay Convention Center, Las Vegas, Nevada16,090 Attendees963 Exhibitors
PPAI Expo brings together professionals from the promotional
products industry, including suppliers, distributors, marketers, and product
manufacturers. The event provides exhibitors with opportunities to showcase new
products and connect with qualified industry buyers.
Major Highlights
- Promotional
products
- Branded
merchandise
- Corporate
gifts
- Apparel
- Marketing
products
A custom PPAI Expo 2027 exhibition booth can
help exhibitors showcase product collections while providing dedicated areas
for meetings, demonstrations, and buyer interactions.
January 12, 2027 – January 14, 2027
Allen County War Memorial Coliseum, Fort Wayne, Indiana30,000 Attendees426 Exhibitors
Fort Wayne Farm Show brings together agricultural producers,
equipment manufacturers, suppliers, dealers, and farming professionals.
Exhibitors can showcase agricultural equipment, technologies, and solutions
designed for modern farming operations.
Major Highlights
- Farm
machinery
- Agricultural
equipment
- Farming
technology
- Crop
production solutions
- Agricultural
services
A professionally designed
Fort Wayne Farm Show booth
can help agricultural brands display equipment and communicate product benefits
to farmers, dealers, and industry professionals.
January 12, 2027 – January 24, 2027
Huntington Place, Detroit, MichiganNot yet confirmed AttendeesNot yet confirmed Exhibitors
The Detroit Auto Show is a major automotive event featuring
vehicles, automotive technologies, mobility solutions, and industry
innovations. The event provides automotive brands with opportunities to
showcase products and engage consumers and industry audiences.
Major Highlights
- Automobiles
- Electric
vehicles
- Automotive
technology
- Mobility
solutions
- Vehicle
accessories
A high-impact
Detroit Auto Show exhibition booth
can
combine product displays, digital technology, lighting, and interactive
experiences to create a memorable visitor environment.
January 17, 2027 – January 20, 2027
Orange County Convention Center, Orlando, Florida26,770 Attendees704 Exhibitors
Veterinary Meeting & Expo brings together veterinarians,
veterinary professionals, healthcare companies, researchers, and suppliers.
Exhibitors can use the event to present medical equipment, pharmaceutical
products, technologies, and veterinary solutions.
Major Highlights
- Veterinary
medicine
- Animal
healthcare
- Medical
equipment
- Pharmaceuticals
- Veterinary
technology
An engaging
Veterinary Meeting & Expo 2027 booth
can provide dedicated spaces for product demonstrations, consultations,
educational presentations, and professional meetings.
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